ASBTRACT
This project investigates “The Impacts of Pricing in Marketing of Coke Drinks in Enugu State” Every individual is interested in the prices, so everyone whether a consumer or a producer is affected by rise or fall in price. The purpose of this research work is to lay emphasis on the important of pricing in other to achieve a target return on capital invested by the organization, to develop forecast for sales and gross profit considering all the various internal and external factors that are relevant to the forecast. The literatures were reviewed. The researcher made use of both primary and secondary data, which were collected using questionnaire, personal interview, written materials or work of other journals, textbooks, handouts. And questionnaire were distributed, hypothesis formulated were tested. Finally, the findings of the study, it is recommended that:
a. The company should put into consideration the company’s products over all corporate objectives profit maximization before their selling prices.|
b. In deciding pricing strategy, concerned personnel and minimization of production cost so that selling price per product is reduced which many head to increase in turnover and net profit.
Abstract
The effect of social media has increased among consumers around the world, causing an increase in the adoption...
ABSTRACT
This study was carried out to examine the autonomy of local government in Nigeria: issues...
ABSTRACT
This study was carried out to examine the effect of employee motivation on organizational productivity in Verit...
ABSTRACT
This study is on the impact of local government finance on efficient service delivery in Nigeria. The study exa...
STATEMENT OF THE PROBLEM
Internal control system may be insufficient based on some predicament. These may include lack of segregation and...
EXCERPT FROM THE STUDY
Nigeria seems to have acquired a name that is synonymous with corruption. As a nation, it has carved out for...
HISTORICAL BACKGROUND (PREAMBLE)
Technology has played an...
ABSTRACT
The aim of the study is to determine the knowledge, attitude and practices of nurses regarding infection preven...
ABSTRACT
Two hundred and forty four (244) West African Dwarf (WAD) Goats comprising one hundred and six...
ABSTRACT
Energy efficiency is one of the most important challenges for Wireless Sensor Networks (WSNs). This is due to the fact that sens...